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Description:

Tellabs, a voice telecommunications equipment company, sought to position its brand as a thought leader whose innovations provide the technology pivotal to meeting their customers tech-centered demands.

Slack and Company launched an integrated campaign featuring the consumers who use new communications technologies in creative and unexpected ways.

As part of the team, the directive was to design flash banner ads and assist on art production for the various elements of the campaign.

View the banner ad at Slack & Company, here.

Distributive Design, Derek Weglarz, Slack & Company, Tellabs, Interactive

Tellabs sought to connect with their clientele by speaking to their consumers needs through this dynamic IMC campaign.

Distributive Design, Derek Weglarz, Slack & Company, Tellabs, Interactive

A series of banner ads were created to pair with their respective print ad, taking full advantage of the themes, motifs and custom photography produced for the campaign.